Dive Club
How one designer raises the quality of work at a huge company
with Derek Briggs, 51 min
Published
More info
- Guest
- Derek Briggs
- Published
- Length
- 51 min
- Views when added
- 5,399
- Channel subscribers
- 69,500
Chapters from YouTube
- This is Dive Club, a show for designers. Ridd, the host, talks to Derek Briggs, a principal designer at Shopify.
- Derek was head of design at a startup. Now he works across a design team of 300-some people.
- He sees many designers taking what an AI agent gives them, which leaves out what a person can do.
- He works out small details on real products, like how long a logo takes to settle.
- Then he writes down how, in skills. Those are text files of instructions that anyone's AI agents can follow.
What they say
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Shopify's leaders think design now sets products apart, because anyone can ship an idea.
A carousel on Shop.com shows what that extra care adds.
A long animation can still feel fast if the extra time is a soft ending.
He spreads that quality by working beside teams, and he avoids managing them.
He thinks AI can't bring the quality yet, so designers must own it.
Someone on a team must know what good looks like and how to build it.
That person's taste spreads through written files that everyone's AI agents can follow.
Scheduled agents watch shipped work and tell him what to change next.
If you only watch 12 min
Best if you design or build interfaces, especially at a big company.
Books, people and tools they mention
People
Tools and companies
Written by AI from YouTube's captions and checked against them, so mistakes are possible. Captions don't name speakers. Report a mistake
Watch the whole video on YouTube (opens youtube.com)